
2025 ANNUAL SUMMIT
April 7-8, 2025 // New York City
Join us in New York City for the highly-anticipated HMC 2025 Annual Summit, the only conference dedicated to the today’s top growth market: U.S. Latinos.
With expert insights from C-suite leaders recognizing the $3.6 trillion opportunity and the specialist agencies driving the campaigns that move the needle, we’ll explore the strategies leading the charge against shallow marketing practices. We’ll also cover the power of genuine cultural storytelling and how to leverage data and creativity to tap into this global powerhouse audience.
ONLINE REGISTRATION IS NOW CLOSED! You can register onsite!!!
2025 SUMMIT ATTENDEE LIST
Agenda
Monday, April 7th
6:00 p.m. to 7:30 p.m.
Welcome Reception
One of the best parts of the HMC Annual Summit? The networking opportunities! Connect with industry leaders, innovators, and peers from around the globe. Get ready to make lasting connections – after all, our business is about people and the magic that is made when culture is at the center of savvy marketing.
Location:
Convene Midtown West
117 West 46th Street
New York, NY 10036
Sponsored By:

Tuesday, April 8th
8:30 a.m. to 9:00 a.m.
BREAKFAST
Sponsored By:

9:00 a.m.
Welcome Remarks


HMC Chair Jose Villa, President/Chief Strategy Officer for Sensis, will deliver the opening remarks with Court Stroud, Visiting Assistant Professor of Business – Entertainment Marketing at Marymount Manhattan College, serving as our host and emcee for the 2025 HMC Annual Summit.
9:00 a.m. - 9:15 a.m.
LATINO COATING 2.0: The Future of Authentic Marketing


Last year, we unveiled “Latino Coating” and called upon corporate America to abandon shallow marketing practices and build authentic, meaningful connections with the $3.6 trillion Hispanic market. What progress have we made? As the U.S. landscape continues to diversify and DEI practices are scuttled, where does our campaign go from here?
Speakers:
- Luis Miguel Messianu, Founder, President and Chief Creative Officer of MEL
- Marco Vega, Co-Founder & Chief Strategy Officer for Creyentes
9:15 am - 9:35 pm
Audible: Capturing Latino Imagination


Building a successful Hispanic strategy isn’t without its challenges. In this opening fireside chat, Diana Rojas, Global Marketing Strategist for Audible sits down with Liz Blacker, Global Revenue Head of Sabio to discuss how Audible’s Hispanic strategy was born. They’ll cover how Audible has grown its Latino subscriber base and how it generates digital word-of-mouth through unique third-party partnerships.
Sponsored By:

9:35 a.m. - 9:55 a.m.
The State of the Advertising Industry


In this session, 4As CEO Marla Kaplowitz sits down with Liz Blacker, Global Revenue Head of Sabio to discuss how the advertising industry is evolving with AI, programmatic, data privacy, and cultural competency – a perfect session to tee up the rest of our insights-driven content.
9:55 a.m. – 10:30 a.m.
CEO Chat with Sol Trujillo


Don’t miss this session as global business executive Sol Trujillo, Co-Founder and Chair of the Latino Donor Collaborative (LDC) sits down with Adsmovil CMO Maria Twena to discuss the key growth drivers all leaders should be paying attention to in 2025.
Sponsored By:

10:30 a.m. - 10:45 a.m.
COFFEE BREAK
Sponsored By:

10:50 a.m.- 11:20 a.m.
Investing in the Future: A Fireside Chat with Soo Kim and Gonzalo Del Fa


Pull up a seat and join us for an engaging fireside chat featuring Soohyung “Soo” Kim, Managing Partner and Chief Investment Officer of Standard General, and Gonzalo Del Fa, President of GroupM Multicultural. Dive into the world of strategic investments that champion Hispanic organizations, including Standard General’s pivotal stake in Estrella Media. Hear firsthand how bold investments in Hispanic media are fueling growth, expanding representation, and redefining multicultural marketing. With Soo’s sharp insights on finance and Gonzalo’s expertise in connecting brands to diverse audiences, this conversation promises to inspire and inform anyone invested in shaping the future of media and marketing.
Sponsored By:

11:20 a.m. - 12:00 p.m.
Untangling Data Dilemmas in Today's Complex Marketplace



As addressable advertising and privacy laws continue to evolve, so do the strategies for effectively reaching multicultural audiences. This session dives into the role of programmatic data-driven insights, new foundations for measurement, emerging technologies in shaping the next generation of Hispanic marketing while ensuring compliance with privacy laws.
Speakers:
- Rajeev Ranjan, Senior Vice President of Product Management, Nielsen
- Catherine Salazar, Vice President, Global Agency Development, The Trade Desk
Moderator: Brock Berry, CEO of AdCellerant
Sponsored By:

12:00 p.m.- 12:35 p.m.
Scoring Big: How Soccer Fandom Connects Brands and People




Soccer isn’t just a sport—it’s a cultural phenomenon. Join leaders from the Coca-Cola Company, Telemundo Deportes, FIFA and NBC Sports, as they take you on an inside look at how brands can tap into the passion of soccer fandom to build authentic connections with Latino audiences. From understanding the unique role of soccer in Latino culture to leveraging major events like the World Cup, Marco will share strategies for creating meaningful, culturally resonant campaigns that go beyond the game. Whether you’re a sports enthusiast or a marketer looking to up your game, this session will show you how to turn the world’s favorite sport into a winning play for your brand.
Speakers:
- Stephanie Eaddy, Cultural Marketing Lead for the Coca-Cola Company
- Miguel Gurwitz, Emmy Award-Winning Sports Commentator, Soccer Analyst and NFL Play-by-Play, Telemundo Deportes
- Marco Nazzari, Director of Marketing, Brand & Business Intelligence at FIFA
- Jose Garriga, Vice President, NBC Sports & Telemundo Global Sports Sales
12:35 p.m.- 12:55 p.m.
HMC Hall of Fame Induction Ceremony
Get ready to celebrate as we honor three trailblazing legends in Hispanic marketing as they take their rightful place in the HMC Hall of Fame!
This special session will shine a spotlight on their remarkable contributions to advancing the industry, shaping authentic multicultural marketing strategies, and championing the power of the Hispanic market. With stories that inspire and insights that have transformed brands. They remind us why culture is at the heart of great marketing.
12:55 p.m. - 1:55 p.m.
LUNCH
Sponsored By:

1:55 p.m. – 2:30 p.m.
Unveiling the 2025 Hispanic Marketing Council's Marketer of the Year


Congratulations to AT&T for winning the HMC 2025 Marketer of the Year Award. This prestigious accolade honors a company that has demonstrated a steadfast commitment to the Latino consumer, crafting impactful and culturally resonant campaigns. Lianne Sinclair, AVP, Corporate & Brand Advertising from AT&T will accept the award and sit down with Donna Speciale, President of Ad Sales & Marketing, TelevisaUnivision, for an inspiring session – a best-in-class example of a brand that is getting Hispanic marketing right!
Sponsored By:

2:30 p.m. – 3:10 p.m.
Maximizing Your Hispanic ROI with AI




Join us for a results-driven discussion on maximizing ROI in Hispanic marketing through AI-powered audience targeting, data accuracy, and omnichannel optimization. Our expert panel will explore how leveraging precise, verified data sources enhances audience segmentation, improves campaign performance, and drives measurable business impact across digital, social, mobile, and traditional channels. We’ll dive into strategies for eliminating data inconsistencies, refining AI-driven content creation, and optimizing persona development to ensure your marketing efforts reach the right consumers with the right message at the right time. Featuring case studies from top tech companies, this conversation will provide actionable insights for marketers looking to boost efficiency, engagement, and revenue through accurate, contained data strategies.
Speakers:
- Paul Longo, General Manager of AI in Ads, Microsoft
- Shiv Singh, Author, Marketing with AI
- Sudarshan “Sudi” Gopinath, VP, Global Product Management at Choreograph
Moderator: Borja Perez, Co-Founder / Chief AI Strategic Partnerships, Mainkore Inc.
Sponsored By:

3:10 p.m. – 3:25 p.m.
COFFEE BREAK
Sponsored By:

3:25 p.m. – 4:00 p.m.
Hispanic Strategy Wins: What The Home Depot is Doing Right


Over the past seven years, spending on home improvement by Latinos has increased by about 80%, which is triple the growth rate for non-Hispanic households. In fact, The Home Depot estimates the Hispanic home improvement market at $25 billion to $30 billion. Join Molly Battin, Senior Vice President and Chief Marketing Officer of The Home Depot, as she shares key insights into the company’s successful Hispanic strategies. In this engaging session, Molly will discuss how The Home Depot has leveraged tailored marketing campaigns, product offerings, and customer engagement initiatives. Learn about the innovative approaches that have helped drive both brand loyalty and business growth, and hear directly from one of the industry’s top leaders on the importance of understanding and addressing the needs of the U.S.’s top growth market.
Moderator: Chrissie Hanson, CEO, OMD USA
4:00 p.m. - 4:35 p.m.
The Real Razzle-Dazzle of Our Industry: The 2025 HMC Strategic Excellence Awards



Drumroll, please! It’s time to reveal the winners of the 2025 HMC Strategic Excellence Awards Powered by Collage Group! We’re celebrating the best agency/client teams with awards that recognize cultural innovation, creative brilliance, and campaigns that truly connect. Join us as we unveil the Gold winners, the coveted Best in Show, and the highly anticipated fluen.ci awards for top cultural resonance – literally the opposite of Latino Coating! Don’t miss this chance to cheer on industry trailblazers and soak in the inspiration from campaigns that are redefining marketing excellence!
Panelists Featuring 2025 Strategic Excellence Award Jury Co-Presidents:
- Ricardo Aspiazu, Senior Vice President, Creative & Brand Design, Verizon
- Esperanza Teasdale, Former Vice President & General Manager, Hispanic Business Unit for PepsiCo Beverages North America
Moderator: Victor Paredes, Vice President, Cultural Strategy, Collage Group
Sponsored By:

4:35 p.m. – 5:10 p.m.
Pharmaceutical Marketing: Capturing the Latino Growth Market


Big Pharma has historically lagged in engaging deeply with Latino consumers, despite high risks for lower healthcare outcomes. Today we are seeing the needle move. Get ready for an eye-opening discussion with leaders of key pharmaceutical brands. We’ll explore changes and challenges in the healthcare industry, key partnerships and strategic activations that are making a difference in the lives of families across the nation.
Speakers:
- Katherine Freeley, Head of Media Center of Excellence, Boehringer-Ingelheim
- Lili Gil Valletta, Award-Winning Entrepreneur, Investor, TV Commentator, and CEO of Culture+ Group
Sponsored By:

5:10 p.m. - 5:25 p.m.
New Research: Latina Professionals in Advertising

Publicitarias, Own It and HispanicAd recently surveyed Latina professionals in the advertising industry across general market agencies, Hispanic agencies, multicultural and cross-cultural agencies as well as independent and global organizations. What they found was an upward trend of Latinas in leadership positions. In addition, Latinas are choosing small agencies — and winning big. They also tend to seek ways to grow within their organizations instead of going to other companies. In this session, you’ll learn more about this study, its implications on agency life, and how our industry can continue to bridge leadership gaps.
Speaker: Flor Leibaschoff, Co-Founder / Chief Creative Officer, BeautifulBeast
5:25 p.m. – 5:30 p.m.
Closing Remarks
LOCATION
Convene Midtown West
117 West 46th Street
New York, NY 10036
Nearby Parking
- Icon Parking Systems 164 W 46th Street, New York, NY 10036 (46th Street between 6th and 7th Avenue) – (212) 997-9115
- Manhattan Parking at Times Square 120 W 45th Street, New York, NY 10036 (46th Street between 6th and 7th Avenue) – (212) 768-1502
Nearby Bus Stations
6th Avenue and 45th Street 7th Avenue and 47th Street
Nearby Train Stations
Times Square Station Bryant Park Station Rockefeller Center Station
Nearby Subway Lines
42nd St-Times Square Station
HOTELS
Hotels offering HMC attendees special group rate:
- W New York Times Square – for 354.00 USD per night. Last day to book: Monday, March 10, 2025
Book your group rate for 2025 HMC Annual Summit
- The Muse Hotel – for 345.00 USD per night. Last day to book: Monday, March 17, 2025
- Sanctuary Hotel New York – Times Square – for 289.00 USD per night. Last day to book: Thursday March 6, 2025
HMC Annual Summit Booking Link – Sanctuary Hotel
- Tempo by Hilton Times Square – for 279.00 USD per night. Last day to book: Monday, March 17, 2025
ONLINE REGISTRATION IS NOW CLOSED!
Early Bird Pricing
January 23 through February 28
Includes: Welcome Reception on 4/7, all sessions on 4/8, continental breakfast, coffee breaks and lunch
Members $750
Additional members $600
Non-members $1,100
Onsite Pricing
April 7 through April 8
Includes: Welcome Reception on 4/7, all sessions on 4/8, continental breakfast, coffee breaks and lunch
Members $850
Additional members $650
Non-members $1,300
Special Pricing
For groups of 4 or more or students:
For pricing, contact registration@hispanicmarketingcouncil.org
For media inquiries, contact jennifer@bigvoicecomm.com
* Photo ID will be required for each attendee when entering the venue and for collecting a badge onsite.
You can register ONSITE, please download the registration form as a PDF, click here. Bring the completed registration form to the event to register onsite. The location information is in the previous section.
For questions email us at: registration@hispanicmarketingcouncil.org
“HMC is committed to providing an inclusive environment and, in compliance with the Americans with Disabilities Act, will honor requests for reasonable accommodations made by individuals with disabilities. Requests can be served more effectively if notice is provided at least 8 days before April 7. Direct accommodation requests to Fulvia Lee at flee@hispanicmarketingcounci.org.”
* Cancellation, Refund & Substitution Policy
If circumstances change and you can no longer attend this summit, you may cancel your registration by providing written notice via email at registration@hispanicmarketingcouncil.org. Registrations may be refunded in full, if a cancellation is made in writing up to 45 calendar days prior to the in-person summit start date. A refund of all fees, minus a $100 administrative fee, will be given for cancellations received by March 7, 2025. Cancellations received after the cancelation cutoff date or nonattendance will NOT be refunded. Substitution of registrations may be made at any time up to the summit start date. All substitutions must be approved and will be at HMC discretion. Sharing of attendee badges/credentials is not permitted at any time.
Speaker Information
Jose Villa
President/Chief Strategy Officer
Sensis

A pioneer of multicultural digital marketing with over 26 years of experience, Jose Villa has a unique professional background that combines digital technology and advertising with economics, market research and strategy consulting. He founded Sensis in 1998 as one of the first digital agencies focused on the Hispanic market. Under his leadership, he has grown Sensis into the largest independent multicultural agency in the U.S.
Jose’s thought-provoking analyses of advertising at the intersection of technology and culture are published regularly on Axios, PR Week, Digiday, MediaPost and numerous industry trade publications. A thought leader in cross-cultural and modern marketing, Jose has co-authored multiple studies into the Hispanic market including the “Hispanic Millennial Project”, the “We are Gen Z” Report, the “Boomer Cultures Report” and the recently published “New Hispanic Immigrant” Report.
Court Stroud
Visiting Assistant Professor of Business - Entertainment Marketing
Marymount Manhattan College

Court Stroud serves as Visiting Assistant Professor of Business – Entertainment Marketing at Marymount Manhattan College. He also teaches as an adjunct at the NYU SPS Integrated Marketing & Communication MSc. program, Columbia, and his alma mater, the University of Texas at Austin.
Previously, he worked at Univision, Telemundo, Azteca, CBS Interactive, and several startups. The Texas native is the founder of boutique consulting and training company The Cledor Group, which counts among its past clients NBCUniversal, Sony, and the BBC.
Stroud holds undergraduate degrees from UT-Austin and an MBA from the Harvard Business School. He received a 2019 New York Press Association First Place Award, a 2021 New York Foundation for the Artist (NYFA) City Artist Corp Grant, was honored with a 2021 Lambda Literary Fellowship, and in 2022 won ASJA’s “The Arlenes: Articles That Make a Difference” award.
Luis Miguel Messianu
Founder, President and Chief Creative Officer
MEL

Luis Miguel Messianu has played a respectable and influential role in the most important developments in the U.S. multicultural market during an advertising career that spans three decades. Born to Romanian parents and raised in Mexico City, he has worked in both the Latin American and U.S. Hispanic markets. His professional trajectory is defined by a conscious effort to help pioneer the melding of marketing niches into a nuanced and evolving market. His award-winning work for multinationals such as McDonald’s, State Farm Insurance, Clorox, MolsonCoors, Sprint, Pepsi, among others, is a testament to that effort.
Luis Miguel is an innovator, a mentor, and an example followed by many distinguished professionals in the multicultural marketing community. He had the foresight to target this vast and untapped market. In 1994 he started his own Hispanic agency, winning soon after the McDonald’s and State Farm Insurance accounts.
Twenty nine years and numerous award-winning campaigns later, both clients still trusted their multicultural strategy to Luis Miguel’s previous creative shop, called alma. alma is a modern culture marketing agency known for highly effective, award-winning segment-led creative campaigns, with a broad roster of clients, including McDonald’s, MolsonCoors, PepsiCo, Wells Fargo, CVS Health, Google, State Farm and others. Under his watch the agency fueled exceptional business growth through creativity, earning 35 Cannes Lions and 27 Effie Awards, as well as numerous Radio Mercury, One Show, Clio, ANA, and New York Festival Awards. alma was named to Ad Age’s prestigious A-List seven times and earned “Agency of the Year ” titles from El Ojo, El Sol, and FIAP. In 2015, ADCOLOR named Luis Miguel Legend Honoree in celebration of his achievements in diversity through his career, and in 2016 he was selected as juror for the Radio Category at the Cannes Lions Advertising festival, he was invited back in 2022 as a juror for the Sustainable Development Goals category.
In 2019 he was inducted into the Hispanic Marketing Council Advertising Hall of Fame, one of the highest recognitions in the multicultural industry. He has always been passionate about mentoring and educating a new generation of Multicultural advertising professionals, and has been a member of the Miami Ad School Board and faculty since the school’s inception. He is a professor at the School of Communications at the University of Miami. Luis Miguel was also one of the founders of the US Hispanic Creative Circle more than two decades ago, was elected its first President. He completed with honors his Executive MBA at the Berlin School of Creative Leadership.
From February 2022 to July 2023, he was DDB’s Global Chief Creative Officer for the McDonald’s account. Messianu oversaw the creative output of the McDonald’s brand across 46 markets, where the DDB network is responsible for the account. He split his time between his role as Founder and Chairman of alma and the global position within DDB for McDonald’s. In June 2023 he left DDB and alma, the agency he founded,and launched a Multicultural Creative Content Consultancy under the name “Included” going back full circle as a creative entrepreneur who really loves to build cultures and companies from scratch. Soon after he engaged in conversations with Pete Lerma and Richard Edelman, who wanted to partner with him, which in turn are now giving birth to MEL. This new Latino Earned Media enterprise will allow him to recommit to his personal and professional mission of helping dignify and elevate the presence of Latinos in the U.S.
Marco Vega
Co-Founder & Chief Strategy Officer
Creyentes

Together with Gustavo Lauria, Marco co-founded Creyentes and We Believers. With a background as an Industrial Engineer, Marco brings over 20 years of experience in CPG, consulting, entrepreneurship and advertising. He possesses a unique mix with his consulting mindset honed at McKinsey & Company, complemented by an engineering background from P&G. Additionally, Marco serves as a board member for the Hispanic Marketing Council. He is also a co+founder and board member of E6PR one of the leading sustainable packaging labs in the World. He holds an MBA from the University of Virginia’s Darden School of Business. He lives with his wife and son in Darien, CT and is an avid Airstreamer.
Diana Rojas
Global Marketing Strategist
Audible
Liz Blacker
Global Revenue Head
Sabio

A sought-after business executive and thought leader in ad tech and marketing, Liz Blacker has leveraged her expertise in global and multicultural markets to lead innovative business launches across multiple platforms. She launched The Wall Street Journal International and Fortune Magazine in Latin America and then quickly established herself as a digital trailblazer by spearheading the creation of Yahoo’s Hispanic division. Liz’s impressive track record includes leadership roles fostering innovation at industry leaders such as iHeartMedia, Telefonica, impreMedia, and TelevisaUnivision. Most recently, she has applied her knowledge and expertise to advise early-stage tech startups at the convergence of technology, entertainment, and content. Liz lives in New York with her husband and son.
Marla Kaplowitz
CEO
American Association of Advertising Agencies (4As)

Marla Kaplowitz joined the 4As in 2017 after 30 years of experience in advertising and media agencies to focus on her passion for the industry and the agency community. Prior to joining the 4As, she served as CEO of MEC NA from 2011 to 2017.
Liz Blacker
Global Revenue Head
Sabio

A sought-after business executive and thought leader in ad tech and marketing, Liz Blacker has leveraged her expertise in global and multicultural markets to lead innovative business launches across multiple platforms. She launched The Wall Street Journal International and Fortune Magazine in Latin America and then quickly established herself as a digital trailblazer by spearheading the creation of Yahoo’s Hispanic division. Liz’s impressive track record includes leadership roles fostering innovation at industry leaders such as iHeartMedia, Telefonica, impreMedia, and TelevisaUnivision. Most recently, she has applied her knowledge and expertise to advise early-stage tech startups at the convergence of technology, entertainment, and content. Liz lives in New York with her husband and son.
Sol Trujillo
Chair and Co-founder
Latino Donor Collaborative (LDC)

Sol Trujillo is a global business executive who has uniquely served as CEO of three large market-cap global companies in the three different corridors of the world: the Americas, EMEA, and Asia Pacific. He has a proven track record of transformation and innovation leadership across diverse world cultures and has driven unprecedented growth in the companies he has led in the communications, media, and technology spaces. Sol currently chairs the Trujillo Group, LLC, which invests in private companies domestically and internationally. Sol is the chair and co-founder of the Latino Donor Collaborative (LDC), where U.S. Latino business leaders are working to create an accurate understanding of U.S. Latinos and their critical importance to the United States based on factual analysis of real data and research. Sol is the co-founder of L’ATTITUDE, a national new mainstream economy business event and national policy discussion platform. He has appeared in leading publications and programs where he is recognized for his expertise in technology, business, and the economy.
Sol also has the distinction of having served on the boards of globally branded companies, including PepsiCo, Bank of America, EDS, Orange, Telstra, Gannett, US West, Target, Soufun (China), and WPP, the world’s largest advertising agency holding company. He is currently on the boards of Western Union, a global financial services company; Encantos, an award-winning edtech company; and Cano Health, ranked as the fastest-growing primary care provider in America. Sol served as a trade policy advisor to the Clinton and Bush administrations. He has received numerous global awards for leadership, technology, innovation, and management development and was recently named one of the 100 most influential Latinos in the world by BloombergLinea.
Finally, Sol is also the chairman and founding partner of New Cadence Productions, a U.S. television and film content creation studio for the new mainstream audience. He is a senior advisor to Bain & Company Management Consulting and serves on the board of advisors of the Stanford School of Medicine Center on Longevity. Born in Cheyenne, Wyoming, Mr. Trujillo holds a Bachelor of Science in Business and an MBA (Finance) from the University of Wyoming, with honorary doctorates from the University of Wyoming, the University of Colorado, Whittier College, and Miami Dade College.
Maria Twena
CMO
Adsmovil

An award winning, industry veteran with 30+ years’ experience, Maria has has served as CMO of Entravision Communications and Pulpo Media, and through the years has been the president, Managing Partner and senior executive of several major agencies, where she has guided Fortune 100 brands on acquiring 1.5 and 2.0 generation Hispanics.
During her tenure at McCann Worldgroup, Maria founded a division that targeted the bilingual/bicultural Hispanic cohort online. While there, she received an ADCOLOR Award (2009) for her groundbreaking work on identifying, segmenting and targeting bicultural Hispanics, and developed industry best practices for driving acquisition.
Soohyung “Soo” Kim
Managing Partner and Chief Investment Officer
Standard General

Soo Kim is the Chairman of Bally’s Corporation and has served as an independent Director since 2016. He is the founding partner of investment firm Standard General and is the firm’s Managing Partner and Chief Investment Officer. Mr. Kim has been investing in special situations strategies since 1997, starting at Bankers Trust Company, as a Principal at Och-Ziff Capital Management, and a Partner at Cyrus Capital Management. Mr. Kim is currently a Director of Intralot SA (GA:INLOT). He is a Director of Pursuit (fka Coalition for Queens), Vice Chairman and Director of the Cary Institute of Ecosystem Studies and Director and former President of the Stuyvesant High School Alumni Association. In addition to this, Mr. Kim is a former member of the Board of Directors of Greektown Superholdings and Media General, Inc., and the Board of Managers of ALST Casino Holdco.
Gonzalo Del Fa
President
GroupM Multicultural

As President of GroupM Multicultural, Gonzalo plays a key role in all aspects of the multicultural media and marketing efforts initiated by all GroupM agencies: Maxus, MEC, Mediacom, Metavision, Mindshare and Team Arrow. Under Gonzalo’s leadership, GroupM Multicultural handles $1B in billings from clients such as Nestle, Unilever, Anheuser Busch, Mars, Target, L’Oréal, General Mills, Subway, Church & Dwight, IKEA, AARP, Kimberly Clark and Bayer. Gonzalo first joined the GroupM family in 2003 as Managing Director of MEC Argentina. In 2006, he moved to New York to launch MEC Bravo and in 2010 he was instrumental in combining all the agencies under the GroupM Multicultural banner. In 2014 Gonzalo was awarded Media Maven of the Year and in 2016 he was nominated for the Crain’s Visionary Award. Gonzalo started his professional career at American Express Argentina and prior to joining GroupM he worked for BBVA, Hachette Filipacchi and Editorial Televisa.
Rajeev Ranjan
Senior Vice President of Product Management
Nielsen

Rajeev Ranjan recently joined Nielsen to lead their Advertising Ecosystem Data Platform, Identity and Clean Rooms functions. In his role, Rajeev is responsible for defining Nielsen’s data strategy for emerging measurement challenges and working across Product, Tech, Data Solutions, Data Science, Partnerships and Customer Success to ensure that Nielsen’s data assets and measurement solutions meet the needs of the continuously evolving media industry. Rajeev also leads the assessment of Nielsen’s data and product capabilities, and the development and improvement of key capabilities such as identity, clean rooms and complex integrations.
Rajeev has over 20 years of expertise in the advertising industry, with a strong track record of driving product innovation in data and analytics, and fostering collaboration between engineering and business teams. Rajeev spearheaded the development of Publicis Media’s enterprise data platform and infrastructure supporting media planning, buying and advanced analytics. Most recently, Rajeev served as SVP of Data Engineering at Publicis, leading the team that built the Publicis Lakehouse platform, aimed at accelerating AI-powered innovation and streamlining operational costs for agencies. His unique blend of technical and business knowledge provides the insight and experience to enhance and evolve organizational data strategy.
Catherine Salazar
VP, Global Agency Lead
The Trade Desk

Catherine Salazar is VP, Global Agency Lead at The Trade Desk with over 20 years’ experience in building advertising strategy, collaborating with brands and working at tech platforms stewarding relationships with media and creative agencies. Her former roles include time at TikTok, Facebook, Microsoft and Pandora. Catherine is a graduate of New York University, is an avid marathoner and currently resides in upstate NY with her husband and two dogs, Mariah and Phil Collins.
Brock Berry
CEO
AdCellerant

Brock co-founded Techint Labs and its parent company, AdCellerant. He is an accomplished senior executive, C-suite officer, entrepreneur, consultant, and board member with over 20 years of success in marketing, advertising, and technology. Brock oversees the strategic direction and long-term vision for the company. His commitment to investments in technology and product development lead to cutting-edge solutions for our clients.
Prior to co-founding Techint Labs and AdCellerant, Brock held leadership positions at Affinity X, AdTaxi, Digital First Media, Clarity Media Group, The Denver Post, and Schurz Communications. He was named CEO of the Year in 2018 by the Colorado Technology Association, and earned a spot in the Top 40 Under 40 in 2019 by the Denver Business Journal and was named Colorado’s Most Admired CEO in 2024 by the Denver Business Journal. Brock serves on the boards for Local Media Foundation, Blue Orchid, and RJ Media. He holds a Bachelor of Arts in Political Science from Indiana University.
Stephanie Eaddy
Multicultural Marketing Lead for the North American Operating Unit
The Coca-Cola Company

Stephanie Eaddy is the Multicultural Marketing lead for the North American Operating Unit at The Coca-Cola Company where she develops marketing strategies and programming to authentically connect with a growing diverse consumer population. In her role, she builds capabilities across the marketing department to foster deeper understanding across a variety of cultures, enabling better marketing in a multicultural world. She brings a well-rounded strategy and communications background to the role, having worked on some of the most integrated and complex programs at The Coca-Cola Company during her tenure. As the Global Coca-Cola Brand Director, she drove growth through recruitment programs that leverage gaming and music passion points.
Prior, she defined the Global Beverage Growth Strategy as the Global Growth Director on the McDonald’s Customer Team. Stephanie built her marketing career as a digital marketing expert, working on groundbreaking new mediums and established demand generation platforms and practices ahead of their time in the telecommunications space.
Stephanie is a mother and wife who enjoys experiencing new cultures through travel and food, and can be found enjoying the outdoors or taking in the arts as often as possible.
Miguel Gurwitz
Emmy Award-Winning Sports Commentator, Soccer Analyst and NFL Play-by-Play
Telemundo Deportes

Miguel Gurwitz is an Emmy Award-winning sports commentator and one of Telemundo Deportes’ leading on-air personalities. He currently serves as host and play-by-play reporter for Telemundo Deportes’ coverage of NFL Sunday Night Football, and co-host of “La Liga Premier Extra” and “Fútbol Estelar Chivas Extra,” the pre- and post-match studio show for Telemundo’s coverage of Premier League and Liga MX’s Chivas de Guadalajara respectively. In addition, Gurwitz also serves as studio analyst for Telemundo’s coverage of other major sporting events including the FIFA World Cup, Copa America, Premier League and the Olympic Games.
In 2022, Gurwitz’ made his official fútbol to football crossover as he went on to deliver coverage of both sports, highlighted by Thanksgiving Day when he provided play-by-play of Patriot-Vikings from Doha, after providing pre- and post-game coverage for all four FIFA World Cup Qatar 2022™ matches earlier in the day switching from fútbol to football to bookend the day resulting in over 18 hours of announcing games.
This past year marked a significant milestone for Gurwitz as he established himself as the lead play-by-play announcer for the NFL’s Sunday Night Football on Telemundo. In tandem with this achievement, Gurwitz assumed the hosting duties for “Fútbol Estelar Chivas Extra,” the pre-and post-match studio show accompanying Telemundo’s coverage of Liga MX’s Chivas de Guadalajara, and in the network’s leading late-night weekend sports show “Zona Mixta.” Furthermore, in a remarkable display of versatility,
from mid-July to mid-August, Gurwitz played a pivotal role in leading Telemundo Deportes’ broadcast of the 2023 Women’s World Cup in Australia and New Zealand.
Prior to joining Telemundo Deportes, Gurwitz spent more than 18 years at Televisa Deportes where he served as host and analyst for a wide variety of programs, as well as a correspondent and sideline commentator covering the Mexico National team for 15 years. He also served as analyst and reporter for Liga MX, UEFA Champions League, Copa Libertadores and other important soccer events. In addition to his role on television, Gurwitz was the co-host of the radio show “Pasión” for over 15 years and
also collaborated with several national newspapers.
Throughout his career, Gurwitz has covered some of the most popular sporting events including the FIFA World Cup™ since 1998, the Summer Olympics since 2000, the Winter Olympics since 2002, Copa América since 2004, eight Gold Cups, three editions of FIFA Confederations Cup, the Indy Lights, NASCAR, the Kentucky Derby, pre-Olympic qualifying tournaments and the Goodwill Games, among many others.
You can follow Miguel Gurwitz on Twitter, Instagram and Facebook.
Marco Nazzari
Director of Marketing, Brand & Business Intelligence
FIFA
Jose Garriga
Vice President, Global Sports Sales
NBC Sports & Telemundo

Jose Garriga oversees Telemundo Sports sales across all its platforms and networks. He is responsible for ad sales monetization efforts for the 2022 and 2023 FIFA WC. Garriga joined NBCUniversal Telemundo Enterprises from Univision Sports in 2016, where he served as Vice President Advertising Sales.
He received his bachelor’s degree from Lafayette College, PA.
Lianne Sinclair
AVP, Corporate & Brand Advertising
AT&T

Lianne Sinclair is responsible for Corporate and Brand advertising for AT&T, the nation’s largest advertiser. She is driven not by the investment behind her work, but by the impact it has. To date, this has resulted in twenty-three Effies, fourteen Cannes Lions, and two Jay Chiat awards.
The strategies she has developed, and the creativity she has nurtured, have delivered work that the world has noticed for brands like Wrigley, Jack Daniel’s, Vaseline, British Airways and Ritz Carlton, as well as AT&T.
Prior to AT&T her experience includes time at The Martin Agency, where she learned what the real heart of America is, BBH, where she learned to Zig when others Zag, and BBDO where she had the creative firepower to realize her ambitions and honed her leadership skills as Managing Director of the Chicago agency.
Lianne can work and chew gum.
She is an accomplished interior designer, seasoned traveler, and mother to a future show jumping champion, her daughter Sarah, and Dawgs linebacker, her son Jack.
Donna Speciale
President of Ad Sales & Marketing
TelevisaUnivision

As President of U.S. Advertising Sales and Marketing at TelevisaUnivision, the world’s leading Spanish-language media and content company, Donna Speciale leads advertising sales and marketing across the company’s portfolio of broadcast, cable, digital, audio and live event platforms in the U.S. – including its renowned entertainment, news and sports properties as well as its ad-supported streaming service, ViX.
Since joining the company in January 2021, Speciale has transformed and modernized TelevisaUnivision’s U.S. ad sales business to deliver record ad revenue growth. An industry trailblazer, Speciale has propelled the world’s leading brands and agencies to embrace the growth potential of U.S. Hispanic consumers. She has shepherded several initiatives that have enhanced the company’s suite of capabilities for marketers to reach and engage U.S. Hispanics – including new advanced advertising products and cross-platform partnerships, a new Spanish-language branded content studio and the launch of the industry’s first-ever Hispanic household data graph. Under Speciale’s leadership, TelevisaUnivision has welcomed over 200 new clients to its roster of advertisers in the U.S.
Speciale has extensive knowledge of sales optimization spanning over two decades. Prior to this role, she served as President of Advertising Sales at WarnerMedia where she oversaw advertising revenue for the company’s domestic entertainment, news and kids multimedia brands. During her tenure, Speciale played a critical role in the groundbreaking launch of OpenAP, the first open platform for TV advertisers to reach audiences across publishers. Before WarnerMedia, she was President of Investment, Activation and Agency operations at MediaVest Worldwide, overseeing the agency’s integrated digital, broadcast, print and out-of-home practice. Speciale also held senior roles at WPP’s Mediacom earlier in her career.
Speciale has been recognized with numerous accolades throughout her career, including Multichannel News’ “Wonder Women,” Adweek50, Variety’s “New York Impact Report” and Broadcasting & Cable’s Hall of Fame as well as the “Advertising Woman of the Year,” “Impact Award” and “Working Woman Award” from SheRunsIt. She received the “Reisenbach Award for Distinguished Citizenship” by the John A. Reisenbach Foundation in 2014.
Speciale currently serves on the Board of Directors for the Hispanic Marketing Council (HMC), National CineMedia and is a member of PTTOW! and the Video Advertising Bureau (VAB). She is also a corporate supporter and active member of She Runs It, as well as an advisor for Home From College and The Forem. Speciale holds a Bachelor of Science degree in Communications from Bryant University.
Paul Longo
General Manager of AI in Ads
Microsoft
Shiv Singh
Author
Marketing with AI

Shiv Singh is a recognized leader in building impactful global brands, driving customer acquisition and retention, and delivering strong financial results through innovative marketing and growth strategies. With a career spanning iconic companies such as PepsiCo, Visa, Expedia Group, and LendingTree, Shiv has honed his expertise in both B2B and B2C markets. Most recently, as Chief Marketing & Customer Experience Officer at LendingTree, he led a 150-member team and oversaw a $700 million media budget, achieving transformational outcomes in brand development, customer experience, performance marketing, and digital platforms.
Shiv is the co-founder of AI Trailblazers, a thought leadership platform dedicated to advancing the responsible and transformative use of artificial intelligence in business. As an author, his thought leadership is evident in his three books, including the recently launched Marketing with AI for Dummies (October 2024). His writing combines practical insights with visionary thinking, making complex concepts accessible and actionable.
Beyond his operator roles, Shiv serves as a board member for United Rentals Inc., a Fortune 300 company with $15 billion in annual revenue and 27,000 employees. He is also an investor, advisor, and sought-after speaker, with a particular focus on the intersection of artificial intelligence and marketing. Shiv’s accomplishments have earned him recognition on Business Insider’s “CMOs to Watch” list, inclusion in Forbes’ “CMO Next List: 50 Game-Changers,” an honoree spot in Ad Age’s “Media Maven” list, and twice being named a Top 50 Marketer by Adweek. He has been inducted into the American Advertising Federation Hall of Achievement and named among the 100 Asian American Board Members by the National Association of Corporate Directors. Through his diverse experiences and forward-thinking approach, Shiv Singh continues to inspire organizations and individuals to embrace innovation and achieve extraordinary results.
Sudarshan "Sudi" Gopinath
VP, Global Product Management
Choreograph
Borja Perez
Co-Founder / Chief AI Strategic Partnerships
Mainkore Inc.

Borja Perez is the Chief of AI Strategic Partnerships at Mainkore, the first self-service global autonomous platform powered by AI, specializing in media results by guaranteeing campaign KPIs.
In addition to his role at Mainkore, Borja serves on the board of directors at Diversia Corp, a leading digital and data consulting agency specializing in media, streaming (AVOD/SVOD), and multicultural strategy. The agency supports numerous clients and brands across the U.S., Latin America, and Spain.
Previously, Borja was the Senior Vice President of Revenue Strategy & Innovation at NBCUniversal Telemundo Enterprises, where he played a key role in developing new revenue opportunities across multiple media platforms. His strategic vision and business acumen contributed significantly to monetization growth in both U.S. and international markets.
During his 16-year tenure at NBCUniversal/Telemundo, Borja held various leadership positions, including Senior Vice President of Digital & Social Media. In this role, he oversaw the division’s digital and social media strategy, ranging from content-focused web portals to original content creation for multiple digital and social platforms.
With over 25 years of experience in the global and U.S. Hispanic market, Borja has established himself as a seasoned expert in AI, streaming, and digital advertising. His leadership and expertise have been integral to strategic market growth at Mainkore, Diversia, NBCU, AOL Inc., UOL Inc., The Bravo Group (Young & Rubicam), and BBDO.
Molly Battin
Senior Vice President and Chief Marketing Officer
The Home Depot

Molly Battin is The Home Depot’s SVP and Chief Marketing Officer. In this role, she is responsible for The Home Depot’s branding, marketing strategy, personalization efforts and the company’s retail media network, Retail Media+.
Molly joined The Home Depot in 2022 and prior to joining the company has held executive leadership roles across prolific brands like, Coca-Cola, Warner Media and Delta Airlines. During her time at Delta, she led global corporate brand strategy and brand management across the company. Her oversight included the global company’s cross-functional marketing strategy and channels.
Molly is a Fellow of the Women in Cable Telecommunications (WICT) Betsy Magness Leadership Institute and was named the 2018 WICT Southeast Woman of the Year. She’s currently on the advisory board for Imagine It! The Children’s Museum of Atlanta, a member of the Leadership Atlanta Class of 2018, and a member of the Agape advisory board. Outside of work, Molly is a proud wife and mother of three children, an avid runner and a triathlete. Molly earned a bachelor’s degree from Princeton University and an MBA from Northwestern University.
Chrissie Hanson
CEO
OMD USA

Chrissie Hanson is the CEO, OMD USA where she leads the agency’s transformation of experiences that achieve better outcomes for brands, businesses, and people. Having spent 25 years collaborating with global, regional, and national clients across many industry verticals, Chrissie has developed the paradigms, protocols and partnerships that empower teams to make more empathetic, effective, and efficient decisions on behalf of clients.
Chrissie serves on the Boards of the Ad Council, American Advertising Federation, WARC Rankings Advisory, as well as CIIM (Coalition for Innovative Media Measurement). She is a passionate advocate for the unique roles that people, brands, and technology play in unleashing the power of creativity around the world and has served on the jury for: Cannes Media Lions; Clio; Gerety; Shorty; MAD (Marketing Advertising Digital) Stars; and WARC Effectiveness Collaboration + Culture awards. Chrissie has also served as the Cannes Lions Creative Strategy Jury President.
As a regular contributor to industry and business publications, and frequent guest on industry panels, Chrissie believes that co-creation with clients and the marketplace is the key to forging a more sustainable media ecosystem.
She holds a Law Degree from Durham University.
Ricardo Aspiazu
Senior Vice President, Creative & Brand Design
Verizon

Ricardo Aspiazu leads brand creative and design strategy at Verizon. Before joining the company he spent over 15 years in advertising both in Ecuador, his home country, and in the USA. He worked with some of the best agencies like DDB, JWT and Dentsu. Problem solving, creating and disrupting for small and global brands like Heineken, Johnson & Johnson and Burger King. This journey is how Ricardo got to work with Verizon and crossed over to help them build their creative organization in 2017. At Verizon, his role spans from creative strategy to brand design, naming and identity, content creation and in-house & external agency ecosystem management. He is also the creative liaison to Verizon’s most valued partners like Apple, Samsung, Google, Disney and the NFL; developing award-winning co-branded brand and product activations. He holds degrees from Loyola University New Orleans, Universidad de Barcelona and Baruch College CUNY. Ricardo lives in NYC with his husband Robert and his four-legged daughter Pepa.
Esperanza Teasdale
Former Vice President & General Manager, Hispanic Business Unit
PepsiCo Beverages North America

Esperanza Teasdale began her extensive career at PepsiCo as a Brand Manager, and over the past 20 years, has demonstrated excellence in a range of roles driving business results across brands including Pepsi, Propel, Aquafina and Lipton to name a few. Before joining the HBU, she led the shopper marketing agenda for 7-Eleven and Circle K where she successfully led Joint Business Planning, delivered innovative shopper marketing solutions, and accelerated business results. She is a proud founder of the PepsiCo Demand Accelerator, where she helped build the shopper marketing capability and drive commercial results with retailers. Under the leadership of Esperanza, PepsiCo’s core brands have accelerated revenue growth while transforming the marketing experience.
Under her leadership, in 2021, PepsiCo announced Juntos Crecemos (Together We Grow), a $50 million platform aimed at strengthening Hispanic-owned businesses, specifically restaurants, bodegas and carnicerías (meat markets), addressing foundational business challenges, and supporting business growth over the next five years. Juntos Crecemos is part of PepsiCo’s Racial Equality Journey Hispanic Initiative, a $172 million set of commitments launched in October of 2020 to uplift Hispanic communities and businesses, and increase representation at all levels within PepsiCo.
Esperanza has a legacy of growing talent, and is recognized as a leader in driving Diversity and Engagement. She is the executive sponsor of the Adelante employee resource group for PBNA. Before launching her marketing career, Esperanza worked as an Industrial Engineer at Bestfoods and early marketing career at Unilever.
Esperanza was born in Long Island, NY and is a first-generation Ecuadorian/Colombian daughter to Pablo and Esperanza Escobar. She is married to Jeff Teasdale and has two children. She enjoys yoga, traveling and spending time with family. She is a graduate of Rutgers University, College of Engineering and The University of Connecticut, MBA.
She is a board member for two non-profits that are focused on youth leadership development and senior adult wellbeing: Kids Helping Kids and The Stamford Senior Center. She is also a member of the Stamford Hospital Patient and Family Advisory Committee.
Esperanza was recently a guest writer for AdAge and receive multiple industry and internal awards for her work. She was honored with a 2022 ‘Female Frontier’ award by Campaign US in their Championing Change category, a program that celebrates female leaders and rising stars breaking boundaries in a historically male-dominated industry. In 2021, she was also named to People en Español’s ‘25 Most Powerful Women’ Poderosas list.
Victor Paredes
Vice President, Cultural Strategy
Collage Group

Victor is a successful marketing and advertising executive with proven experience in building practices that drive brand equity, sales, traffic, and qualified leads. His marketing experience spans sectors such as entertainment, hospitality, healthcare, consumer packaged goods, and direct-to-consumer services. Throughout his career, Victor has led multidisciplinary teams of strategy, digital, media, promotions and public relations experts in building effective integrated marketing platforms.
Prior to Collage Group, he was the Executive Director of Account Planning at Lopez Negrete Communications. Paredes was responsible for leading a team that applies cultural intelligence to inspire work that matters and work that engages today’s Latino consumer. And previously he was VP Creative Strategy at UWG.
His passion for marketing and branding began in the music industry, propelling artists like Marc Anthony and extending into marketing communications. His professional career has been a rewarding journey of connecting iconic brands with myriad diverse audiences including Latinx, black, and LGBTQ. Paredes excels at empowering brands with cultural relevance to succeed in a diverse America and a global economy.
Victor has had the privilege of fostering enduring success for iconic global brands including Target, Heineken, MasterCard, Nestlé, McDonald’s, Kleenex, Sprint, and Walgreens. His healthcare experience also includes Pfizer OTC, GSK pharmaceuticals, and Humana Vitality. Today, he has vast experience across many categories including wellness, automotive, beverages, financial services, beauty, and fashion.
Victor earned his MBA at the University of Texas McCombs School of Business, and his undergraduate degree at CUNY’s Herbert Lehman College.
Katherine Freeley
Head of Media Center of Excellence
Boehringer-Ingelheim

Katherine Freeley is the Head of Media Center of Excellence for Boehringer. Katherine’s key responsibility is to oversee traditional and digital media investment in the U.S. and optimize working media budgets to drive growth for Boehringer’s brands. She is focused on positioning media investments as the strategic top-line growth driver.
Before joining Boehringer, Katherine held a position of the Global Head of Media Operations for Novartis Pharmaceuticals and the Global Integrated Marketing Operations Lead for Colgate-Palmolive. Prior to Colgate-Palmolive, she spent 10 years working for the leading Media agencies: Mindshare, Draft FCB, Publicis, Grey and JWT.
Katherine holds a Doctor of Management degree from University of Maryland Global Campus, and MBA from The New York Institute of Technology.
Lili Gil Valletta
Award-Winning Entrepreneur, Investor, TV Commentator and Co-Founder and CEO
Culture+ Group

Lili is a former corporate executive turned award-winning entrepreneur, television business contributor and TED speaker. After a 10-year tenure as an executive at Johnson & Johnson, she is the Co-Founder and CEO of Culture+ Group, a family of Cultural Intelligence® companies offering market research, business growth consulting, and inclusive marketing services to corporations and brands that want to successfully tap into cultural shifts and diverse market segments to drive business growth.
Listed three times by Inc. 5000 as one of America’s fastest-growing independently owned companies, the group includes: CIEN+, The Choice+, and Human Dot Plus. Lili is also one of less than 2% of Latinas serving on a Fortune 500+ public board, as an independent director for the global youth retailer Zumiez (ASDAQ: ZUMZ) and RCN Television (BVC: RCNTELEVI). She also serves as Chairwoman of the FRIENDS of the National American Latino Museum She. is an investor and operating executive board member for AUA Private Equity Partners. This investment firm has deployed over $475 million in capital to scale family-owned and Hispanic-focused businesses, and advisor to the Fintech company Trez. For her research and voice reframing the power of Cultural Intelligence® data and the humanization of AI as a business advantage, she has been featured by Forbes, Bloomberg and Fortune Magazines and has received recognitions like Top 50 Unstoppable Women NBCU/ Telemundo, 100 Most Influential Latinos in the U.S., PRWeek Top 30 Most Influential in Healthcare, U.S. Hispanic Businessperson of the Year by the U.S. Hispanic Chamber of Commerce, among others. Her impact work includes serving as a trustee and scholarship provider at the Hispanic Serving Institution, Southwestern Adventist University, mentor to the Stanford University Latino Business Action Network, member of the World Economic Forum as a Young Global Leader alumna, and steering member for the Health Equity Forum hosted at the United Nations.
Flor Leibaschoff
Co-Founder / Chief Creative Officer
BeautifulBeast

Flor is a master storyteller. She cares about every detail, whether crafting the perfect narrative on a multi-touchpoint campaign for a blue-chip brand or writing a post on her healthy-eating Instagram.
Her meteoric story in advertising started at some of the top shops in Argentina, like Del Campo Nazca Saatchi & Saatchi and Agulla & Baccetti.
Shortly after her arrival in the US, Flor’s name entered the history books of Hispanic advertising by winning a Silver Lion as the first Hispanic team participating in the Cannes Lions Young Creative competition in France.
In 2019, Flor was recognized as one of the Women to Watch by DMN (Data. Strategy. Technology.) in New York. Her work has been featured in Lürzer’s Archive as Spot of the Week and has won every major award globally, including Lions, Effies, and REGGIEs, among others. Her contributions were vital to achieving the recognition as Top US Hispanic Agency by Ad Age.
Believe it or not, in between all that, Flor still finds time to give back to the industry; she is the current President of Círculo Creativo USA, the most important creative association for Hispanic advertising professionals in the country.
Flor brings to BeautifulBeast more than twenty years of experience, combined with her passion for big ideas and a unique understanding of the power of collaboration. She is the mother of Lucas, Bruno, Lara, and Pippo, their puppy.
Flor is also a published author of children’s books.
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Past Speakers
Sofia Colucci
CMO North America
Molson Coors
Wade Davis
CEO
TelevisaUnivision
Michael Kassan
Chairman & CEO
MediaLink
Margaret Barron
VP Global Marketing & Brand
Couche-Tard (Circle K)
Angela Zepeda
CMO
Hyundai
Dave Penski
CEO
Publicis Media
Julie Bowerman
CMO
Kellogg's North America
Kirk McDonald
CEO
GroupM
Ralph Pardo
CEO
Omnicom Media Group North America
Bob Scarpelli
Former Chairman and Chief Creative Officer
DDB Worldwide
Diana Haussling
Senior Vice President & General Manager of Consumer Experience & Growth
Colgate-Palmolive North America
Steve Kornacki
National Political Correspondent
NBC News and MSNBC
Esperanza Teasdale
VP & General Manager, Hispanic Business Unit
PepsiCo Beverages North America
Marissa Solis
Senior Vice President of Global Brand & Consumer Marketing
National Football League
Carla Hassan
Chief Marketing Officer
JPMorgan Chase
Iris Diaz
Chief Marketing Officer
Dallas Mavericks